The Problem
400 million small businesses lack consistent support and face a $5.2 trillion financing gap. 82% fail due to cash-flow issues. Manual processes waste 23% of their time, and they struggle to access advanced tools — affordable AI is now critical for them to compete.
Solution
AI Incubator & Marketplace
Pesewa ONE is an AI-powered all-in-one platform that helps small businesses automate operations, access financing, and expand their markets. It integrates workflow tools, capital support, and a digital marketplace in a single solution. A growing network of local franchise partners provides on-the-ground support, making advanced technology accessible with no technical expertise required.
Why Now
Four forces converging
- SMBs embrace AI — 77% already use AI tools; 80% plan chatbots by 2025.
- Enterprise bias — Most AI solutions target large enterprises and are too expensive or complex for SMBs.
- Emerging markets — High-growth developing regions remain underserved by Western platforms not built for local needs.
- $5.2T gap — A massive financing & support gap for small businesses makes this the ideal time for Pesewa's platform.
400M+
SMEs worldwide (95% of firms)
$5.2T
Global SME financing gap (65M underserved)
82%
SMEs that fail due to cash-flow
77%
Small businesses using AI
Business Model
Diversified revenue
- Working Capital Support – financing for SMBs
- Subscription Fees – access to tools & programs
- Marketplace Commissions – transactions revenue share
- Program Fees – virtual internships & sponsorships
- Enterprise SaaS – custom analytics & solutions
Breakeven ~50K SMEs (mid-2026); profitability ~100K SMEs. Multi-stream model yields 16–32× LTV:CAC.
Market
Global SME Opportunity
SMEs Worldwide400M+
Global Employment70%
Emerging GDP40%
SMEs make up 95% of firms and are the backbone of economies, yet remain largely underserved.
Competitive Moats
- 1Franchise Network Effect5K local franchises create on-the-ground presence competitors can't quickly replicate, providing local support, trust and market knowledge.
- 2Integrated Data AdvantageCombining workflow, marketplace & financing data yields predictive insights that improve with scale — the more SMBs we serve, the better our AI gets.
- 3Capital + Platform Lock-inUnlike pure software, we also provide working capital — SMBs stay for financing, making switching costs high.
- 4Emerging Market FocusPurpose-built for markets others ignore — our pricing and support model works where Western solutions fail.
Traction & Milestones
2018–2021
Foundation & GAX Listing
Incubator launched · 100+ SMEs listed
2022
CoINS & Franchise
Launched CoINS · franchise program
2025
Pesewa AI Launch
AI platform introduced
2027
Vision 2027
5K franchises · 1M SMEs · 100K jobs · 150 partners
Team
Milestone: First SME IPO (Ghana Stock Exchange)
PA
Dr. Prince Abbey — Founder & CEO
Visionary economist & entrepreneur building opportunity through AI
AI
Chief AI Architect — Technology & Innovation
Leads development of AI models & platform engineering
PO
Head of Product — Product & Operations
Drives roadmap, customer experience & growth
PL
Partnerships Lead — Strategic Alliances & Finance
Builds franchise network, investor relations & funding initiatives
Raising $8M seed
at $24M pre-money
at $24M pre-money
SAFE structure
25% dilution
24 mo runway
Q2 2026 target close
PHASE 1
Sell to 1 million businesses
PHASE 2
Sell through 1 million businesses
PHASE 3
Sell for 1 million businesses
Dr. Prince Abbey — Founder & CEO
prince@pesewaone.com · www.pesewa.one
prince@pesewaone.com · www.pesewa.one
"Opportunity — not money —
should be the most abundant currency in the world."
should be the most abundant currency in the world."